The story of how Plesk's
mascot came to be
Plesk Brand Mascot
Art Direction / Illustration / Motion Graphic
Plesk is the leading WebOps hosting platform to run, automate and grow applications, websites and hosting businesses. Running on more than 380,000 servers, automating 11M+ websites and 19M mailboxes, Plesk has simplified the life of developers and so-called SysAdmins. The task was to v¡create a brand mascot in order to improve the brand reputation. Creating your own mascot gives your brand a face, a character and a personality. It makes it easier for you to create a physical and emotional connection with your audience. Without a face to your brand, you’re simply another brand logo amongst thousands of other logos.
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