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La Skimal Photography

The Skimal is the artistic name of Isabel Flores, a freelance photographer specializing in music, portraits and travel. She developed projects in Ghana, Morocco, India, Haiti, Cuba, California, Argentina.
She contacted me for rebranding her logo image and creating a new website. The goal of this project was to show how the works of The Skimal are focused on two different creative areas: Music and Documentaries.

Client: La Skimal / Art Direction – Webdesign – UI/UX

Logo rebranding

For this project, the minimalism was the key in order to find a balance between a distinctive logotype and easier to recognize. A stylized shutter including her naming was the perfect sign to tell about a photographer working in music, during events and traveling around the world like